A Message from the CEO

The Big C

When John Wayne was diagnosed with lung cancer in 1964, the Hollywood star called the disease Big C. “Sure, I licked the Big C,” Wayne said during a press conference. With those words, The Duke helped the public became more aware and gain some control over this terrible disease. We’ve come a long way in the treatment of cancer since then. Still, one in two men and one in three women will develop cancer in their lifetime. Because the Big C impacts so many lives and families, this issue of My Hometown Health is focused exclusively on cancer. We hope this far-too-common disease never affects your family, but if it does, we are ready with the diagnostic services, time-tested treatments, expertise and resources—all close to home—to help you lick the Big C.